Smell before perfume
Fragrance matters, but it is only one part of the sensory world. SmellBook is designed to include ordinary, natural, cultural and environmental smells too.
HOW WE WANT TO BUILD IT
Useful, beautiful and credible.
SmellBook can be playful without pretending every idea is science. These principles are intended to keep the project ambitious while protecting clarity and trust.
Human perception is not one number
Smell is personal. Community patterns can be useful, but they should not erase individual experience or be presented as clinical truth.
Evidence should be visible
Scientific evidence, community perception, editorial interpretation and prediction are different things. The product should make those differences clear.
Safety before novelty
When SmellBook connects ideas to physical fragrance or space scenting, guidance should respect product use, sensitivity, context and applicable safety standards.
Experiments keep their labels
A useful prototype, heuristic candidate or striking interface does not become a verified fact just because it looks convincing. Labs outputs stay visibly EXPERIMENTAL or PREDICTED.
Recommendations should earn trust
Future product recommendations should remain independent of affiliate commission. Sponsored placements, if introduced, should be clearly distinguished.
The technology stays behind the experience
The public product should feel human, visual and intuitive. Complex models and internal methods are infrastructure, not the brand story.